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Invest in BlackBrick

Branded residences. Connected to a bigger world.

Own an apartment within the BlackBrick network—bringing together private property ownership, lifestyle hotel experiences and professional hospitality management.

The idea, simply

Your apartment. Part of a hospitality brand.

A branded residence is a privately owned home that sits within a hospitality brand. You buy the apartment; the brand brings the design, the operating platform and the network around it.

At BlackBrick, that means your apartment belongs to a growing collection of lifestyle hotels, connected by one brand, one community and one in-house operating platform, BOS — BlackBrick Operating System.

Explore investment opportunitiesDiscuss a development partnership

01

The property

You own an individual apartment in a BlackBrick development.

02

The brand and network

The building is part of BlackBrick's network of lifestyle hotels, with its shared design, culture and community.

03

The operating platform

BOS is the BlackBrick Operating System—our in-house platform connecting people, properties, information and daily work, built to support clearer decisions and coordinated action.

Ownership, management and personal use

Every development sets its own terms.

Ownership, management and personal-use arrangements vary by development. They are confirmed only in that development's sale and management documents, so please review those documents before you commit. Request the details for any property below.

The portfolio

Our properties

Terms vary by development. Request each property's ownership, management and personal-use details by email.

The category

A global movement. A distinctive BlackBrick approach.

Branded residences—homes connected to a hospitality brand—have become an established idea internationally, attracting attention from buyers, developers and hotel groups alike.

BlackBrick brings its own combination to that landscape: apartment living, hospitality, workspaces, food and beverage, and cultural programming under one roof. The mix varies by location.

Built, not promised

Five operating properties. A platform of our own.

01

Operating today

Five BlackBrick properties already operate across Cape Town and Johannesburg: Gardens, Sandton 2, Bedfordview, Sandton 1 and Foreshore.

02

Development experience

From Sandton 1, our first edition, to Gardens, converted from a historic hat factory, we have taken buildings from concept to operation.

03

Brand and community

Hospitality, apartment living, workspaces, food and beverage and culture, shaped around the people who use them.

04

BOS

BlackBrick Operating System helps us manage a growing hospitality business while keeping our teams connected and focused on the guest experience.

Two ways in.

For individual buyers looking at an apartment within the network.

For developers, property owners and international hospitality partners.

Explore investment opportunitiesDiscuss a development partnership